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Oculus VR & The Knowledge Of An Internet Marketing Company

By Robbie Sutter


Recently, Facebook announced to the world that it had purchased Oculus VR, the company responsible for the virtual reality project known as the Oculus Rift. Even though the gaming-virtual reality headset appears to be a unique prospect, the news of the acquisition in question garnered a tremendous response on the Internet, for better or worse. It seems as though there has been quite a mixed reception to the news and I believe that an Internet marketing company has the capability to make sense out of all of this.

Amongst the many criticisms that I have seen, in regards to the Oculus VR being brought out by Facebook, is that social media will become even more of a priority. It's important to keep in mind that the Oculus Rift is, first and foremost, a video game device. Gamers and those in the video game industry were the ones who backed this project to begin with. It's clear that there is concern over whether or not the Oculus Rift will become more focused on networking. Can an Internet marketing company offer a different take?

It is important to keep in mind that the Oculus Rift came about because of Kickstarter. People saw interest in the proposed project and, as a result, donated tremendous amounts of money in order to see to it that said project was finalized. With Facebook taking the reins, though, it is fair to assume that there were many who asked, "What was the point of our efforts?" Even though I can see where many are coming from, in this regard, I do not think that it is founded.

There are actually many more positives to consider with this acquisition, as I am sure that firms such as fishbat would be able to attest to. It is worth keeping in mind that Facebook is, by and large, an entity that has a tremendous amount of money by its side. What this means is that there is very strong chance that the development associated with the Oculus Rift will come about at a speedier pace. I believe that this can make many backers happier in the long run and I am sure that any Internet marketing company can agree.

While it's understandable that people have been apprehensive about Facebook's acquisition of Oculus VR, are these concerns entirely legitimate? Keep in mind that the Oculus Rift itself is an impressive piece of technology; it won't get anywhere unless it has enough financial backing tied to it. The Oculus Rift is, from my experience, one of the most engaging digital experiences seen in quite some time. The purchase of the company by Facebook will, likely, lead to a number of positives seen in the long run.




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